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Team with 15+ years in DTC paid media

The creative partner forDTC brands spending $100K+ a month.

You run the brand. Our specialists handle your ads end to end, from creative to media buying.

Book a Strategy Call

$948Kfirst-year sales, client brand

$10Mannual sales, DTC client

5.32x ROASclient Meta account

15+ yearsin DTC paid media

Meta update · 2025

Meta changed the rules.

Its AI now reads your creative to pick your audience. Look-alike ads count as one, so only truly different ads buy new reach.

Read Meta's announcement ↗︎

See the fix

The solution

Ads Meta can tell apart.

Static, UGC, and VSL ads made for your brand

Here's how we do it ↓︎

How it works

Dozens of moving parts, handled in three steps.

Step 1: Research & direction
Weekly creative briefs
We study your product, customers, offer, and competitors, then brief fresh angles, hooks, and formats every week.
Step 2: Production
Ads ready to launch
Your creative strategist sources creators, directs scripts, and reviews every edit before your ads go live.
Step 3: Scale
Profitable scale
Your media buyer scales the winners on Meta and Google, within clear ROAS, CAC, and margin guardrails.

Meet the specialists behind each step →︎

Case studies

DTC brand · 2019 to 2021

$10Min annual sales

$1.19M in 2019, $3.57M in 2020, $10.14M in 2021.

DTC brand · Under 1 year

$116Kin monthly sales

From $1.6K a month to $115.8K, with ROAS up from 1.82 to 2.49.

DTC brand · Meta account

5.32xROAS

$21.1K in purchase value from $3.98K in ad spend.

Specialists on every account

A dedicated creative strategist and media buyer, overseen by the founder.

FounderOversees all

Every account

personally overseen

Knows the margins firsthand. Keeps growth profitable.

Creative StrategistYour ideas

$500K+/mo

brands scaled from ~$20K

Direct-response copywriter. Campaigns up to 65X return.

Media BuyerYour spend

$11M → $43M

DTC brand in 3 years

15+ years in paid media. 5–7x ROAS at six-figure spend.

Meet the founders

Kendall Martin&Jayden Kapity

Co-founders

Our first drop sold out. Our second one flopped, and we had no idea why. So we learned paid ads the hard way, then scaled with pre-orders. Macce Media is what we wish we'd had back then.

Our first drop sold out. Our second one flopped, and we had no idea why. So we learned paid ads the hard way: testing, failing, rebuilding, and figuring out what actually made people buy, until pre-orders let us scale. Most founders we talk to are living some version of that second drop right now. Macce Media is what we wish we'd had back then: a team that knows why ads work and has the next ones ready before the old ones fade.

Kendall Martin&Jayden Kapity

Co-founders

Our first drop sold out. Our second one flopped, and we had no idea why. So we learned creative strategy and paid ads the hard way, then scaled. Macce Media is what we wish we'd had back then.

The difference

Why brands chooseMacce Media

The Typical Marketing Agency:

—

Generic strategy for every client

—

Runs ads but leaves creative up to you

—

Ships a handful of ads a month, mostly variations of one idea

—

No testing system - mostly guessing what might work

—

Focuses on vanity metrics instead of revenue

✓

Dedicated creative strategist + media buyer for you

✓

Diverse creative volume scaled to your spend

✓

Testing system that compounds learnings over time

✓

Decisions based on ROAS, CAC, and contribution margin

✓

Hands-on partnership with a team invested in your growth

We're selectiveby design.

To work with us

Requirements

All 3 required

The budget to scale

$50K+ in ad spend over your first 3 months, so winning ads get the spend they need.

Required

A product with proven demand

Creative scales what already sells. It can't fix an offer the market hasn't accepted.

Required

A commitment to testing, not one hero ad

Winners come from volume and disciplined testing, not a single lucky shot.

Required

Every application is reviewed against these requirements.We'd rather decline a brand than take on an account we can't scale.

Common questions

What ad spend do you work with?+

Why do we need so many ads?+

How much creative do we actually get?+

Do you handle UGC sourcing?+

Do you manage media buying too?+

Is ad spend included in your fee?+

What happens on the strategy call?+

How fast can this go live?+

Ready to scaleyour creative?

On a strategy call, we'll show you which of your ads Meta is lumping together, where that's leaking spend, and what to test next.

Book a Strategy Call

info@maccemedia.com